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WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
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IMPRESSIVE
benefits for your skin
WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
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Let us guide you
WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
NATURE
An elixir of youth
WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
EXCLUSIVE
patent-pending ingredients
WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
IMPRESSIVE
benefits for your skin
WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
APPLICATION TIPS
Let us guide you
WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
NATURE
An elixir of youth
WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
EXCLUSIVE
patent-pending ingredients
WHY YOU’LL LOVE IT?
Treat yourself with this daily, highly-concentrated anti-aging active ingredients skincare serum, with visible effects: it boosts, plumps and smoothes the face, neck, décolleté - and even the delicate eye contour area. Two drops is all you need. Its fragrance-free formula easily fits into your usual routine, without leaving any greasy or sticky film. Explore our luxury cosmetics collection, including our luxurious moisturizer.
20 years of Research & Development
To develop the most efficient skincare products, the Perrin family has worked with a team of eminent scientists: Prof. Teissedre, an expert in phenolic compounds from grapevines and a specialist in wine and health, and Prof. Lévy, a geneticist and expert in Progeria, a rare disease that accelerates the aging process.
As a result of their research, they have developed our 2 pending patented* active ingredients, GSM10® and ProGR3®, which actively combat oxidation and the mechanisms of skin ageing.
*patents registered.
Discover your skin with the Beau Domaine Diagnostic. Enjoy a customized experience that will reveal the true nature of your skin. With the help of Astrid, our beauty expert, benefit from a complete analysis online or over the phone, tailored to your unique needs.
Whether you want to find out which skin care product is best suited to your skin, or to better understand your skin's needs, we're here to guide you towards healthy, radiant skin.
Our 3-step ritual
The Cleansing Emulsion, the prologue to the Beau Domaine ritual, gently cleanses your skin.
The Serum, highly concentrated in anti-aging active ingredients to boost, plump and smooth your skin.
The Cream, in its 2 textures, moisturizes and comforts the skin without leaving a greasy, sticky film.
A BRAND RECOGNIZED FOR EXCELLENCE
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You might, eventually, find one from someone called Brad.
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FAQ
Frequently asked questions
As we step into our 50s, our skin’s needs evolve significantly, requiring care tailored to address issues like loss of elasticity, dehydration, wrinkles and fine lines and uneven tone. Enter The Serum, a sophisticated solution crafted to meet these demands head-on. A skincare serum for the face that combines luxury with science, it’s a transformative ally for those seeking youthful, radiant skin.
At 50, the natural aging process slows down collagen production by approximately 1% per year, resulting in thinner, less resilient skin. External factors such as UV exposure, pollution, and lifestyle habits can exacerbate issues like fine lines, hyperpigmentation, and dryness. A targeted anti-aging face serum for 50+ works by delivering high concentrations of actives directly to the skin, where they can have the most significant impact.
For example, The Serum improves texture and reduces wrinkles. Its inclusion of hyaluronic acid addresses the skin’s moisture barrier, capable of holding up to 1,000 times its weight in water to visibly plump and hydrate. Compared to traditional creams, serums penetrate deeper layers of epidermis due to their smaller molecular structure, making them indispensable for mature skin.
Beau Domaine’s The Serum is the result of a perfect blend of nature and cutting-edge scientific research. With 99% natural ingredients, it is enriched with GSM10®, a unique antioxidant-rich active ingredient, exclusively patented** and developed through research on grape pomace from the Perrin family vineyards. This powerful complex works synergistically with ProGR3®, our second exclusive patented** active, which combines resveratrol with chamomile and green tea extracts to help slow down the visible signs of aging. The formula also incorporates two stem cells derived from vine flowers to unify the skin tone and enhance its overall radiance, while hyaluronic acids provide a deep hydrating and plumping effect.
Unlike many serums, The Serum is a multitasking powerhouse. While some serums only target hydration or anti-aging, The Serum combines both functions, making it a versatile choice for morning and evening routines.
For optimal results, cleanse your face thoroughly to remove dirt and oil. Apply The Serum while your skin is slightly damp, as this helps its active ingredients absorb more effectively.
For those concerned with fine lines and dryness, use The Serum under a rich cream in the evening. Its dual-action formula also makes it ideal for morning use when paired with sunscreen to protect against UV damage. Over time, users have reported brighter skin within weeks and visibly reduced wrinkles in as little as one month.
Skincare should feel good for your skin and your conscience. The Serum is a true example of an eco-friendly serum for 50s, as it incorporates responsibly sourced ingredients and also comes in free-plastic recyclable packaging locally made in France. Composed of 99% naturally derived ingredients, this natural face serum for mature skin uses plant-based botanicals, ensuring high performance without compromising on sustainability.
Imagine waking up with visibly plumper, smoother skin, knowing you’ve made an environmentally conscious choice. Whether you’re using it for anti-aging, anti-wrinkle effects, or enhancing the radiance of your skin, this product seamlessly blends self-care with eco-awareness.
Incorporating The Serum into your skincare routine is an investment in both immediate and long-term results. If you’re searching for the best face serum for age 50, it’s crucial to look beyond promises and consider proven ingredients, visible benefits, and thoughtful formulations.
The Serum delivers hydration, brightness, and firmness, transforming your skincare routine into a luxurious, results-driven ritual. To discover its full potential, explore the product here: skincare serum face.
Whether you’re looking for an anti-wrinkle night serum for age 50 or a lightweight morning hydrator, The Serum ensures your skin stays radiant and youthful at every stage of life.