In 2012, an unexpected collaboration unfolded when Hollywood icon Brad Pitt was introduced to the Perrin family. His initial interest was to collaborate on wines for the Miraval estate, which he’d acquired a few months prior. Two distinct worlds came together, one in the spotlights, the other in the tranquility of the vineyards.
The Perrin Family & Brad Pitt’s shared passion for wine and mutual values - authenticity, respect for the terroir, Nature’s preservation - brought them closer. The vineyard became an atelier of ideas, a realm of exploration with infinite possibilities.
Brad Pitt, with his keen eye for detail and love for the land, often jests about his role: “I am a farmer now”. His involvement transcends his image; it echoes in his curiosity for the nuances of viticulture: variations in sugar levels, acidity, and the pivotal decisions that define when it is time to harvest.
Guided by Brad Pitt and the Perrin family, Beau Domaine's pursuit is to articulate its own vision of luxury, centered on authenticity and innovation, with the ambition to create products rooted in tradition, eyes firmly gazing towards the future.